Public Relations and Marketing Toolbox
The Public Relations and Marketing Toolbox is a central location for
ISA members to access marketing, educational, and consumer outreach resources. These materials help strengthen efforts in public
communication and provide resources to help ISA members become more actively involved within their local communities.
What’s Included in the PR Toolbox?
Media and Marketing Tools
Your one-stop shop for logo guidelines, press releases, media tips, and public service announcements that allow
you to stay on top of ISA-related news/issues and proactively communicate with the public.
Public Education and Outreach Tools
Use ISA created materials, such as DVDs, brochures, and PowerPoint presentations, to help educate your clients about the
importance of proper tree care.
True Professionals of Arboriculture
ISA is dedicated to raising public awareness about the importance of trees, the necessity for proper tree care, and the role
arborists play in tree care service and education. The True Professionals of Arboriculture program spotlights deserving arborists,
their best practices, and their successes in relating to their communities, clients, colleagues and employees.
Access the PR Toolbox
The Public Relations and Marketing Toolbox is a members-only resource.
To access these tools, you must be a member and you must login.
Learn about ISA’s Public Relations Efforts
Learn more about the PR Toolbox and other public relations efforts by contacting Sonia Garth, public relations manager,